March 05, 2019

Catalyst 317 Named Digital Content Agency for Andretti Autosport, Honda Off-Road Racing Team

March 05, 2019/ Mike Kitchel

INDIANAPOLIS (March 5, 2019) – Catalyst 317, the Indianapolis-based creative agency founded by Mike Kitchel and Christopher Cross, announced today that it has reached an agreement with Andretti Autosport and the Honda Off-Road Racing team to become their digital content provider for the 2019 race seasons. Catalyst 317 was formed in 2017 and specializes in video production, communications, graphic design, freelance writing and photography.

August 29, 2018

RACERSITES Evolves, Expands in Rebrand to Digital Momentum

August 29, 2018/ Mike Kitchel

DAVIDSON, N.C. – RACERSITES, a motorsports industry staple recognized the last two decades for building innovative website solutions, announced today it will rebrand to Digital Momentum. The rebrand marks strategic growth forward for the company, which is expanding its capabilities to include comprehensive digital marketing services, while continuing its expertise of creating and managing custom websites.

Digital Momentum will specialize in inbound marketing and executing a wide range of services that includes digital marketing strategy development, SEO services, social media strategy, Email marketing and additional custom solutions.

July 16, 2018

Digital Momentum: Top 10 Keys to Your Social Media Playbook

July 16, 2018/ Mike Kitchel

By Mike Kitchel
Social media has exploded – and continues to expand – as one of the most essential components of any brand’s marketing plans. Never before have you been able to engage so directly with your customers and fans. For some newcomers, social media is an intimidating world and the thought of simply getting started can be overwhelming. For others, blindly jumping into this adventure gung-ho and guns blazing can backfire and make you look like a complete novice. An effective startup plan falls somewhere in between. Sure, you need to do some homework before you dive in, but you also don’t need a PhD before you’re allowed to hit ‘send’ on a social media post.

May 10, 2018

'Your Chime' Mindfulness Book and Tool for Children Making an Impact

May 10, 2018/ Mike Kitchel

INDIANAPOLIS – Successful Indianapolis business woman Olivia Roney announced today she has released Your Chime – a mindfulness book and tool for children. Targeted for children ages 3 and up, the product comes complete with a custom chime bowl and an illustrated children’s book, which provides a step-by-step guide for children and parents on how to effectively utilize the tool.

Roney, owner of Indianapolis-based Crouching Tigers – a martial arts and character building development program for kids – first implemented the chime and mindfulness into her classes to help students focus, calm down and prepare to learn. The results in her classes were so profound Roney and her team spent the last year researching and developing Your Chime, which included in-home pilot programs and consultation with childcare professionals.

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